The Funnel Blog
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5 ways to make your quiz work harder for your funnel
“Work smarter, not harder” is my #1 business motto, with “be more strategic” coming in at a close second. You see… I believe business (and funnels) should be simpler but more effective. I like to focus on the 20% of activities that cause 80% of the impact on my goals....
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Copy Critique: 10 Quick Ways to Pump Up the Persuasion on BookinaBox.com
In today’s video, I’m going to show you 10 quick fixes that pump up the persuasion on the Book in a Box homepage. Watch the cool animated video critique below (or scroll down to see the trimmed-down blog post version of this video):...
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The NO rush, smarter way to plan your marketing
Tired of feeling like all your marketing is always rush, rush, rush? "We have to launch this tomorrow!" - Clients, colleagues, and my past self Most business owners and clients I talk to don't plan. My past self included. Everything's always needed "tomorrow." You...
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Why this funnel strategist stopped using Click Funnels (and what I use instead)
Just last week, I decided to completely cancel my Click Funnel account + leave the software for the foreseeable future. So what happened? Click Funnels is easily the #1 top of mind software when someone thinks of funnels. I see it being recommended in forums, in...
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7 Smart funnel systems to save you time & effort (Plus! tools + a micro funnel tour)
In today's short video, I'm sharing my top 7 funnel systems that you can start using in your biz right away. Psst! Don't miss the micro funnel walk-through at the end. 0:24 - #1. The system that keeps leads from falling through the cracks (+ the tool you need) 1:25 -...
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Are your services overwhelming potential clients?
Having too many options creates friction. Friction creates indecision. And indecisions means… your prospects don’t buy. Years ago there was a famous marketing study that researched purchasing behavior with jams in a supermarket. One jam stand had only 6 flavors. The...
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This is what drives a funnel strategist nuts about sales funnels
“What drives you nuts about funnels?” A close friend + colleague asked me this recently in preparation for a funnel workshop I’m hosting for a talented group of copywriters. Today, as I spend this snowy, sunny day (rare in Finnish winter) eyeball deep in research...
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