How to know what people want to buy, so you can create more easy-to-sell offers

“How do I know what people want to buy?”

^ A new subscriber recently asked me this. And the question gave me pause (for good reason!).

In this video, I’m diving into:

→ why “buying” is the wrong perspective

→ what people really want,

→ some techniques to figure it out

→ and more

… so you can put together amazing (i.e. sellable) offers online.

Need help doing the research and shaping an easy-to-sell offer? Schedule a consulting call with me, and we’ll tackle it together.

Paige Swaffer

Conversion Copywriter

I help you run higher-converting campaigns with persuasive pages, emails, and ads.

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