Searchin' for a skilled sales page copywriter who can turn strangers into sure-fire sales?

You found her. Hi, I’m Paige.

Sales pages I’ve written have generated millions of dollars in course, coaching program, and service sales. 

(Want some stats? Keep scrollin’.)

Whether you’re optimizing an existing page or launching a brand new offer…

Work with me to convert page visitors into purchases and profit from the marketing momentum your team has worked so hard to create.

Send me a few details about your sales page needs. And I’ll reach out with pricing info, samples, and timelines.

Paige Swaffer (formerly Poutiainen) is a Copyhacker's certified conversion copywriter.

Notable Wins:

Here's the thing:

You can't guess your way through writing highly profitable sales pages.

The stakes are too damn high. 

If your sales page copy doesn’t connect with prospects at the most critical point of the whole campaign, they’ll never join, apply, or buy. 

Which is why: 

To see a satisfying number of sales, you must know, without a doubt, what messages will influence would-be customers and clients to make that OH YES! decision and what mental blocks are preventing purchases. 


When you get your messaging right… 

Your digital products and programs seem to fly off the virtual shelves.

But when you get it wrong… 

**Cue the marketing crickets.** 

You’re left defeated and wondering why no one seems to want this incredible thing you built.

The sales-risking reality is: 

Basing sales page copy off of guesses or well-meaning but baseless assumptions about what motivates prospects leaves too much room for messaging mistakes.  

And messaging mistakes cost you future customers. 

My page-writing process gives your funnels, flash sales, and launches a customer-creating edge...

WITHOUT making the risky assumptions or outright guesses that lead to performance problems. 


For starters, I dive deep into buyer behavior (using techniques like surveys and interviews) to compile a purchase profile based on real people – AKA your best customers!

Then I layer those freshly fine-tuned ideal buyer insights into proven persuasion frameworks to build your page on a rock-solid selling foundation.

Thanks to this data-inspired process, my clients (maybe you too?) and I both have the confidence we’ll… 

See more reliable lifts in students, customers, and clients as a result.

The best part? 

I’ve successfully used this exact process to help growth-hungry founders and marketing teams celebrate wow-worthy wins like these: 

$150K in 2.5 days: "her sales page was sharp and convincing"

"We hired Paige to write a long-form sales page to promote our online training program called 10x Sales Pages. Yup, our copywriting team hired an outside copywriter to write our sales page... for a sales page course. Needless to say, our expectations were through the roof.

But Paige more than delivered. Her sales page was sharp and convincing. Bonus points for her managing this project like the pro she is - including setting good deadlines, hitting 'em all and running interviews, copy review meetings and more. We will definitely work with Paige again."
Joanna Wiebe
Founder, Copyhackers

165% more sales in 7 days: "She knows her stuff, big time..."

“Working with Paige has been an amazing experience all around. Her skill as a copywriter paired with her incredible attention to detail and intuition made this process seriously easy. I love how she explains her reasoning behind every single word that is written. It really helps you to understand the ‘why’. She knows her stuff, big time. I couldn’t be any more impressed.

Our launch funnel saw a whopping 165% increase in immediate revenue over the 7-day period. And our memberships have had an increase of 366% in new trials over 2 weeks. I expect that number to increase by quite a lot over the coming weeks. Hire Paige. You won’t regret it. Neither will your bank account.”
David Russell
Co-founder, Centre for Shamanism

131 new clients in 30 days: "We brought in so much work we had to shut it down..."

Eager to scale up service sales for a new customer segment, the CEO of Global Regency hired me to help convert clients with a credibility-building sales page.

30 days after the initial launch, this page brought in 131 new paying clients (not just leads) and generated so much work on the backend that the team had to shut it down to catch up. 

"Paige has been amazing to work with. Incredibly organised, efficient, and on the mark. Her work always exceeds expectations."
David Hoffman
CEO, Global Regency

At 1:11, see how this conversion copywriter approaches writing persuasive sales pages.

Because writing samples don’t show the whole story.

My copywriting work gets rave reviews:

"Paige is good, dangerously good"

“Paige is good. Dangerously good. I was blown away by both her skill and her streamlined process. Highly communicative throughout... and wickedly good at writing conversion copy.”
Ryan Schwartz
“Paige is a copywriting gem. It took me forever to find a copywriter that I felt confident about partnering with—until I found Paige. Her work was as outstanding...
Alonso Chehade
Sales Readiness Group
“Paige is a truly gifted copywriter - thorough, dedicated and super easy to work with. The campaign she wrote for us has been harnessing way above average results so far!"
Andrea Taylor
Professional Photographers of America

Big questions, quick answers:

"What kind of results can I expect?"

I can’t predict future performance. (Though, I wish I could!) What I can say is that my work has doubled, tripled, and even septupled (7x) baseline metrics.

The lift you ultimately see will be influenced by your audience size, traffic mix, the current state of your copy right now, how much you’re actively marketing, and other factors.

The good news is, I do calculate realistic performance projections after learning more about your project. We can talk through all the details in a conversion chat. 

Absolutely. After our conversion chat (AKA consult call), I’ll send you a handful of writing samples and case studies that are most relevant to your project.

Always! I work on a per-project basis, not on retainer. That means: If we’re a fit and I have an opening and you want it, you’re in!

Nope. The #1 reason I’m able to bring so much persuasive power to projects is because I intentionally specialize in conversion-focused sales copy. That’s my zone of genius. 

If you need support beyond copy (like page design), I’m happy to refer you to other talented “geniuses” in my network.

Maybe. I’ve worked across multiple industries, from promoting training programs for a spiritual school to generating leads for a B2B sales consulting company. 

Within sales copywriting, I specialize by offer type – not industry.

And I find that’s an advantage for clients for a few reasons: 

  1. I haven’t worked with your competitors. So you can trust I’m invested in helping you stand out.
  2. I bring in fresh and exciting ideas inspired by other industries.
  3. I’m not affected by industry “blindness.” It’s common for me to spot opportunities that industry insiders don’t see. 

Send ‘em over! Email me at Or start a chat in the corner of the screen. 

Bring in an experienced sales page copywriter (That's me!) And:

Set your team up for your biggest promotion ever.

No, that’s not an exaggeration. My work has doubled, tripled, and even septupled baseline conversions.

So send me a few details about your sales page needs, and I’ll reach out with pricing info, samples, and timelines. 

You can expect an email response within 24-48 hours or on the next business day.