Day: July 24, 2017

What makes GREAT conversion copywriting? (Hint: It’s not the words…)

Paige Swaffer July 24, 2017

Yesterday, I received this Upwork invite: “Re-write the content on our website with GREAT COPY! The content is already there. It is already pretty concise. Just needs to be re-worded to GREAT COPY!” She wanted killer copy that would convert more clients on her website. In other words, she wanted

Paige Swaffer

Conversion Copywriter

Paige helps growth-hungry teams uncork hidden profit potential with campaign copy that converts.

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