Still not seeing the results you hoped for? Stuck on how to lift your most important metrics? Lookin’ for new ways to amp up lead acquisition and sales?
Put my experienced eyes 👀 on your pages, emails, and ads with a conversion copy audit.
And I'll show you the best opportunities for bringing more leads, customers, and clients.
Get the expertise that's trusted by the top-tier teams at:
What if - in the next 2 weeks - you could start making strategic copy improvements that shift your conversion rates in a profitable direction?
We both know: Writing higher-converting copy is a heck of a lot harder than most founders and marketers expected it to be.
So if you find yourself…
- constantly (guess)testing this and that without seeing so much as a budge in your conversion rates
- putting your profit potential at the mercy of terrible-fit templates peddled by creators who (surprise!) use custom-crafted copy, not templates, in their own campaigns
- pumping out AI-generated gibberish that you’re secretly embarrassed to publish because ANYONE with eyes can tell a robot wrote it
- wasting your marketing budget on cheap but unexperienced freelancers who hand over subpar copywriting, 90% of which you end up having to rework...
It’s time for a more effective approach.
Happily swap your trial-and-error tweaking for strategic optimization and give you and your team the insights you need to lift the metrics that matter – like signups, email engagement, and paid conversions – with a:
Conversion Copy Audit
The lightning-fast, conversion-focused analysis that spotlights your copy's biggest issues and best opportunities for bringing in more leads, customers, and clients.
Choose a copy audit when you want to:
Quickly troubleshoot a poor-performing campaign, so you can unblock conversions.
Get new ideas for lifting conversions, so you can scale sales to the next level.
Test drive my copywriting skills before diving into a high-priority marketing project.
Meet your auditor:
the conversion copywriter who's doubled, tripled, and even septupled conversions.
In the first 30 days of testing.
Hi, I’m Paige Swaffer. For nearly a decade, I’ve helped up-and-coming brands all over the world drive millions of dollars in revenue with messaging that speaks to the hearts, minds, and wallets of their ideal buyers.
Paige Swaffer (formerly Poutiainen) is a Copyhackers-certified Conversion Copywriter.
When you borrow my copywriter brain, you shortcut your path to more applications, inquiries, and program purchases.
The following case study wins came directly from copy audits:
"Wow. Paige has blown me away with the thoroughness of her audit. Very professional and easy to work with. Highly recommend!
I believe that we had a 58% increase in our conversion rate [in the last 2 weeks] and your copywriting changes played a big part in that."
I believe that we had a 58% increase in our conversion rate [in the last 2 weeks] and your copywriting changes played a big part in that."
Kimberly Taylor
Take Back Your Temple
"Paige has been a complete joy to work with. The work she performed was detailed, well-researched, and most importantly, got results.
I will definitely be using her on an ongoing basis because I need the best copywriting in order to stay ahead of the competition.
I will definitely be using her on an ongoing basis because I need the best copywriting in order to stay ahead of the competition.
John Stevenson
Stevenson Retirement Solutions
You want, no, need more leads and sales. Now!
This is how you get conversion-critical copywriting help without sitting on a 6-month waitlist.
Yes, I typically run a 3-6 month waitlist for done-for-you projects. Copy audits are the best way to get immediate feedback on performance problems that can't wait.
3-6 months
with done-for-you projects
* 7 business days after starting the audit process
For frustrated founders and marketing teams who are ready to:
Stop hiding from your analytics dashboard. And, finally, figure out how to launch higher-converting pages, emails, and ads.
In what-do-I-take-home terms, copy audits give you and your team:
Copywriting Analysis
Get a full diagnostic of your asset's messaging strategy and overall copywriting.
Personalized Feedback
Get useful feedback that's customized to your ideal buyer, offer, and strategy.
(C)opportunites Report
See all copy issues and opportunities detailed clearly in a PDF report.
Video Overview
Skip straight to the urgent stuff and quickly act on your highest priority issues.
Rewrite Sample
Jumpstart your next draft with a copywriter-drafted sample for selected copy.
Competitor Benchmarking
Get ideas to help your copy stand out vis-a-vis your top competitors.
7-Day Turnaround
Dive into your results just 7 business days after starting the audit process.
Post-Review Q&A Call
After delivery, meet with Paige 1-on-1 to ask questions and clarify recommendations.
1-Year Validity
Redeem your audit at any time up to 1 calendar year after initial purchase.
"Wait a sec. Did you say a copywriting sample?"
Why, yes, yes I did.
Without some level of copywriting know-how, it can be difficult to intuit how to apply specific feedback and recommendations.
My solution: a copywriting sample.
To help illustrate the actions recommended and give you a strong starting point for your next draft, I rewrite either a sales page section, email, or ad.
So you don’t have to mumble to yourself, “That’s great feedback, but how do I do it?”
"She gave me actionable feedback I was able to apply almost word for word."
Paco Vermeulen, InterestExplorer
The Copy Audit Process:
Designed for lightning-fast feedback. Because, when it comes to sales,
you don't have time to wait.
Copy audits are perfect for fast feedback and rapid iteration. So you quickly can make both messaging strategy and copy improvements that get more people to join, apply, and buy. Here's how the process works:
1.
Copy Questionnaire
Complete a short copy questionnaire to start the audit process.
2.
Copy Audit
I conduct a full assessment of your messaging strategy and copywriting.
3.
Delivery Day
Your audit results zoom into your inbox just 7 business days later.
4.
Q&A Call
Clarify any lingering questions or concerns in your a Q&A call.
I'll give you the guidance you need. Guaranteed. Or you get your money back.
I get it. Handing over your copy to a complete stranger is scary. Will the insights will be worthwhile? What if she only recommends simple word swaps? (Rest assured, I won’t.)
While there are plenty of concern-calming client results and reviews for my work on this page, I can do you one EVEN better.
I guarantee I can find at least 5 significant improvements – often many more – for your sales page or email copy and at least 3 significant improvements for your ads.
And if I don’t? I’ll automatically issue you a refund – no questions asked – and a virtual high five for a job well done. 🙌
When you're ready to stop throwing spaghetti at the metaphorical marketing wall...
Choose a a conversion copy audit. And get the insights you need to see more reliable results from your funnels, flash sales, and launches.
Every copy audit includes:
- a full conversion-focused analysis of the sales page, email sequence, or social ads of your choice
- custom feedback based on your buyer, offer, and strategy provided by conversion copywriter Paige Swaffer
- a PDF report with all findings and recommendations
- a video walkthrough of the most critical issues
- one copy rewrite sample for either one sales page section (up to 500 words), one email (up to 500 words), or one ad (up to 300 words)
- a 30-minute Q&A call to discuss findings
- delivery in 7 business days after submitting the copy questionniare
- money-back "get help" guarantee that promises at least 5 significant improvements for pages and emails and 3 for social ads or your money back
Sales Page Audit
Turn more page visits into purchases.
$
997
in USD, per audit
-
Everything included in a copy audit for one sales page of any length
Audit my sales page
Redeemable up to 1 calendar year after purchase and protected by the money-back "get help" guarantee.
Email Sequence Audit
Activate subscribers. Create more engagement.
$
997
in USD, per audit
-
Everything included in a copy audit for one nurturing or sales email sequence of up to 10 emails
Audit my emails
Redeemable up to 1 calendar year after purchase and protected by the money-back "get help" guarantee.
Social Ad Audit
Stop the scroll. Get the click. Drive traffic.
$
397
in USD, per audit
-
Everything included in a copy audit for up to 3 social ads for the same product or service
Audit my social ads
Redeemable up to 1 calendar year after purchase and protected by the money-back "get help" guarantee.
- Secure checkout
- Money-back "Get Help" Guarantee
- Valid for 1 year
The first "lift" clients experience is a boost in both clarity and confidence.
"I am very satisfied with her structured way of working and the actionable feedback that I was able to apply almost word for word. My expectations have been exceeded by the more strategic suggestions I received from Paige, next to the copy review. In conclusion, I will definitely ask Paige to look at my sales copy again in the future."
Paco Vermeulen
InterestExplorer
"Paige provided me with extensive feedback that has helped me both improve my draft and learn the finest points of copywriting. The video and comprehensive written report with concrete examples helped me understand what a finished product should look like. Meanwhile, the video provided coaching and encouragement..."
Jerry Joseph
Senior Living Collaborative
"Hire Paige. You won't regret it. Neither will your bank account."
David Russell, Centre for Shamanism
Frequently Asked Questions:
"Will this audit improve my conversion rates?"
My best is answer is: Eventually.
I’ve worked with copy audit clients who saw a measurable lift in their conversion rates in as little as 2 weeks. And I’ve worked with clients who, after their audit, realized they needed to completely revamp their offer to better meet market needs.
Know that a copy audit is not necessarily a quick fix for your conversion challenges, depending on what’s going on beneath the surface.
How quickly you see results will depend on your team’s ability to implement the recommendations and how “ready” your marketing ecosystem is to see results.
A copy audit will show you what needs fixing and give you concrete steps on how to fix it, so that you can move towards the results you’re after.
Absolutely. Every bit of this analysis is personalized to your ideal buyer, offer, and campaign strategy. This is the customized guidance you can’t get from a Google search.
How am I able to give such personalized feedback?
It’s due to the copy questionnaire. After ordering your audit, you’ll be redirected to a short form where you’ll answer a few questions about the page, email sequence, or social ads up for audit.
This is how I’m able to evaluate your copy according to your unique conversion context.
You’ll find a link to the copy questionnaire on your order confirmation page and in your order confirmation email.
Lost track of both? Email me (hello@theimpactcopywriter.com), and I’ll send you the appropriate link.
You have up to a full calendar year after purchase.
Yep, that means you can order an audit now and use it later.
To redeem your copy audit at any time after purchase, all you have to do is complete the copy questionnaire, and I will begin your audit.
After a full calendar year has passed, unused audits are considered forfeit and no refunds are available. (Think of this like a gift card with a one year validity period.) Please do not purchase an audit if you do not intend on using it.
All copy audits come with a sample rewrite.
For sales pages, it’s a sales page section up to 500 words. For email sequences, it’s one email up to 500 words. For social ads, it’s one ad up to 300 words.
If you’re interested in a full rewrite of your asset, please check out my done-for-you copywriting services.
At any time over the next calendar year.
The guaranteed delivery period is 7 business days (M-F), which begins on the next full business day following the receipt of the copy questionnaire.
This means if a questionnaire is received late Friday evening, the delivery period starts Monday morning, 8AM CST.
Please note, observed US public holidays (e.g. Thanksgiving and Christmas) and pre-announced office closings (e.g. conferences) are excluded from the delivery period.
You can see the most up-to-date list of office closings here: OFFICE CLOSINGS
Upon auditing your copy, if I find…
less than 5 significant strategy or copywriting improvements for your sales page or email sequence or…
less than 3 significant strategy or copywriting improvements for your social ads…
I will automatically refund your copy audit purchase minus payment processing fees (about 3%).
Outside of the money-back “get help” guarantee, all sales are final and no refunds are available. Please do not purchase an audit unless you seriously intend to use it.
But remember, you have a full calendar year to do so!
Copy Case Study:
$150,000 in 2.5 days: "her sales page was sharp and convincing"
"We hired Paige to write a long-form sales page. Yup, our copywriting team hired an outside copywriter to write our sales page... for a sales page course. Needless to say, our expectations were through the roof.
But Paige more than delivered. Her sales page was sharp and convincing. Bonus points for her managing this project like the pro she is - including setting good deadlines, hitting 'em all and running interviews, copy review meetings and more."
But Paige more than delivered. Her sales page was sharp and convincing. Bonus points for her managing this project like the pro she is - including setting good deadlines, hitting 'em all and running interviews, copy review meetings and more."
Joanna Wiebe
Founder, Copyhackers
Copy Case Study:
165% more sales in 7 days: "She knows her stuff, big time"
“Working with Paige has been an amazing experience all around. Her skill as a copywriter paired with her incredible attention to detail and intuition made this process seriously easy. She knows her stuff, big time.
Our launch funnel saw a whopping 165% increase in immediate revenue over the 7-day period. And our memberships have had an increase of 366% in new trials over 2 weeks. I expect that number to increase by quite a lot over the coming weeks.”
Our launch funnel saw a whopping 165% increase in immediate revenue over the 7-day period. And our memberships have had an increase of 366% in new trials over 2 weeks. I expect that number to increase by quite a lot over the coming weeks.”
David Russell
Co-founder, Centre for Shamanism
Full transparency: The two case studies above ^^ were won in done-for-you copywriting projects, not copy audits.
Finally, get the why-the-f-won't-this-convert feedback Google can't give you.
By borrowing the brain of a conversion copywriter, you can quickly pinpoint your biggest issues and best opportunities for lifting your conversion rates. So you can make more strategic moves and finally start pulling in the leads and sales your company is relying on.
Now with 7-day delivery and money-back "get help" guarantee.